Content Marketing Executive

Content Marketing Executive | EdTech | Hybrid working in Manchester | £30,000 - £35,000

A fast-growing EdTech company in Manchester are looking for a Content Marketing Executive to join their team.

In this role you will create high-quality content, drive brand engagement, and boost web/online traffic.

They are looking for candidates with 2-3 years of industry experience in roles such as Marketing Executive, Copywriter, or SEO/Content Marketing, who have an interest in SEO and are eager to further their career in digital marketing. 

Role Responsibilities

• Create and optimise high-quality content, including blog posts, email campaigns, website pages, social posts, and adverts, ensuring they reflect brand tone and resonate with audiences
• Implement SEO strategies to increase organic website traffic, focusing on keyword integration and search engine optimisation.
• Collaborate with internal teams, including design and marketing, to produce content/visuals and ensure it aligns with campaign and business objectives
• Develop content that drives lead generation, engagement, and brand loyalty through compelling storytelling.
• Localise content for US audiences while maintaining brand consistency.
• Apply audience insights and marketing psychology to create content that reflects audience behaviour
• Monitor and analyse content performance to identify optimisation opportunities and implement data-driven improvements.
• Leverage AI and marketing tools to create content efficiently and stay updated on industry trends.

Requirements

• Proven experience in content marketing or a similar role ie. Marketing Executive, Content Marketer, Copywriter 
• Degree in Marketing, English, Psychology, or equivalent industry experience.
• Exceptional writing skills with demonstrable success.
• Interest and desire to progress in SEO and organic marketing.
• Familiarity with AI tools and their application in content creation would be ideal 

Benefits

• £30,000–£35,000, based on experience.
• Hybrid working: Monday and Friday from home, Tuesday–Thursday in Manchester.
• Flexible hours: Start as early as 7:30 am for a 7.5-hour workday.
• 23 days of holiday plus bank holidays.
• Inclusive and collaborative work environment with a vibrant company culture.
• Eligibility for an EMI share options scheme.

If you're ready to make an impact in the EdTech space and grow your career, apply today!